A favourite fashion brand. 

My favourite brand is Chanel. 

Why Chanel?

This seems like a simple question but its actually quite difficult, there are an unlimited amount of beautiful unique brands out there each known and loved for their individuality. When this question was bought to me I really thought long and hard about the answer and chose chanel. why you might ask, heres why.

It has the vintage touch but it’s a rebel line. Coco was a rebel and when the line was first put out there the rebel in coco was seen in Chanel, she changed the code of dress and the norm of designing for everyone, she created the new norm and inspired. She started a change in the fashion everybody knew and where bound by, that’s what’s great about this brand it illustrates change. She believed that ‘nothing is more beautiful than the freedom of the body’ those are her words, and these words are touching because nothing is more beautiful than being free in your expression and able to express your identity. Chanel was part of a change in fashion which allowed for that. Fashion is everywhere and fashion is a part of who we are, our identity. It’s a form of expression for people, The clothes chosen to be worn, tells a tale of people at a first glance and it’s important the options out there are suitable for everyone. Chanel began a movement and change that allowed for this. Her line was a rebellion in fashion, and she gave people a brand-new flavour which is continuously growing. Chanel is a revolutionary brand, always evolving in what it puts out there, which keeps consumers excited for what’s coming, as chanel is change in clothes from its beginnings to present days.